[et_pb_section fullwidth=”on” specialty=”off”][et_pb_fullwidth_header admin_label=”Why Is Content Marketing Important?” title=”Why Is Content Marketing Important?” background_layout=”light” text_orientation=”left” /][/et_pb_section][et_pb_section fullwidth=”off” specialty=”off”][et_pb_row][et_pb_column type=”3_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left”]

 

 

You’ve probably heard it said that “Content is King.” Well, it’s true. In this day and age, your online efforts will not succeed unless you produce engaging, relevant, and helpful content.

 

Developing and executing an effective content marketing strategy will help you engage with your audience, build influence, and ultimately drive more sales. As a matter of fact, 61% of consumers say they are more likely to buy from a brand that produces their own content.

 

What do the numbers say?

 

Here’s the facts:

 

• 82% of marketers who blog see positive ROI for their inbound marketing.
• 58% of B2B marketers will spend more on content in 2014.
• 70% of consumers prefer to get to know a company through original articles.

 

At Artisan Owl Media, we specialize in producing content that is designed to increase your influence online. Contact us today to find out how.

 

 

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