Creating an Unstoppable Brand: Your Unique Brand Perspective
What if I told you that the success of your brand has little to do with your product or service? What if your innovative approach and unique selling proposition were almost useless when it comes to building a strong brand? In their quest to find a way to stand out from the crowd, many entrepreneurs…
How To Create An Unstoppable Brand That People Love
The advent of social media and content marketing has made it easy to disseminate your company’s message to the masses. Whether you’re an established organization or a fledgling entrepreneurial enterprise, the internet has given you a platform that you can use to build your brand and attract more followers. Because of this, certain challenges have…
The Non-Salesy Entrepreneur: Don’t Sell. Consult.
If you’re an entrepreneur, it’s safe to assume that it’s pretty important to be able to move others, right? It’s a reasonable assumption. Unless you can inspire action from the people around you, it will be very difficult to succeed. We have already established that sales is a skill that entrepreneurs need in order to…
Customer Experience: 3 Ways to Seduce your Clients
Have you been trying desperately to become the object of your customers’ affection? If so, you probably understand that the key to success isn’t just making happy customers. It’s creating loyal clients who will become brand evangelists for your business. You need ardent followers who are willing to trumpet the virtues of your company to…
The Non-Salesy Entrepreneur: How to Start the Conversation
It’s probably the most important part of the sales process. If you don’t get this right, the rest of the process will be more difficult. And yet, many influencers don’t take it seriously enough. If you’re an entrepreneur who wants to learn the art of sales, the initial interaction is essential. The first impression…
